Magma Music Agency and Sony Music Publishing present the Sync Writing Camp at Linecheck 2025

On November 17 and 18, Magma Music Agency and Sony Music Publishing will host the Sync Writing Camp during Linecheck at BASE Milano. The two-day lab will bring together selected composers to create original music for advertising, working side by side from a real client brief provided by Magma.

Based in Amsterdam, Magma Music Agency is known for its innovative approach to sound design and music production for international brands. In collaboration with Sony Music Publishing and Linecheck, the agency will lead an immersive experience where collaboration, experimentation and fast creative decision-making come together. Participants will gain insight into how professional sync music is developed, learning by doing and exchanging ideas across styles and backgrounds.

As part of Linecheck’s program, the Sync Writing Camp explores the space where creativity meets purpose, and where collaboration becomes the key to shaping new ways of listening and creating.